Writing.io Jobs

Headquarters: Remote - Germany

Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 130 million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit www.redditinc.com.

The Global Insights team serves as Reddit’s central hub of knowledge, responsible for translating first-party and third-party data into actionable insights about people, communities, and cultural conversations. The team plays a critical role in helping Sales, B2B Marketing, and Consumer Marketing teams articulate Reddit’s value to advertisers and consumers alike.

Reddit is seeking an EMEA Insights Lead to join our growing Global Insights team. This hybrid role will focus on both commercial and consumer insights, helping advertisers show up more strategically on Reddit while also supporting Reddit’s growth and positioning among consumers across the region.

As the first dedicated Insights hire in Germany, this person will become the definitive voice of Insights across DACH — serving as a trusted advisor and strategic partner to some of the world’s largest brands, agencies, and internal stakeholders. This role combines consumer intelligence, cultural strategy, brand positioning, commercial storytelling, and market expertise to help drive advertiser investment and audience growth across EMEA.

Reporting to the Global Insights Principal, this role will partner cross-functionally with Sales, Marketing, Communications, and Growth teams to shape how Reddit is understood in-market by both advertisers and consumers.

Responsibilities

• Transform complex first-party and third-party data into persuasive, actionable narratives and strategic recommendations for advertisers and internal stakeholders.
• Design hypothesis-driven research frameworks that identify the right business questions before selecting methodologies.
• Conduct and synthesize mixed-methods research, including qualitative and quantitative approaches, to uncover cultural and consumer trends.

Strategy & Growth

• Translate insights into compelling sales narratives, strategic positioning, and “why Reddit” stories that support advertiser acquisition and revenue growth.
• Help brands understand how to succeed on Reddit through culturally informed audience and platform insights.
• Support both advertiser growth and consumer growth initiatives by identifying opportunities to strengthen Reddit’s market position across EMEA.
• Contribute to brand strategy development, positioning work, perception studies, and Jobs-to-be-Done (JTBD) frameworks.

Cultural Intelligence

• Surface culturally relevant regional insights that inform marketing, communications, and growth strategies.
• Develop a nuanced understanding of online communities, subcultures, and evolving social behaviors across fragmented EMEA markets.
• Act as a subject matter expert on Reddit communities, internet culture, and platform behavior within the German and broader EMEA media landscape.

Storytelling & Thought Leadership

• Create sharp, provocative, insight-led narratives that challenge conventional thinking and inspire action.
• Represent Reddit at industry events, client presentations, keynote sessions, and thought leadership opportunities.
• Influence senior stakeholders through concise, commercially relevant storytelling and strategic recommendations.

Qualifications

• 7-10+ years experience in consumer and market research, data analysis, consulting, strategy
• Proven experience working in stakeholder-facing insights, strategy, analytics, or research teams within media owners, agencies, or platform organizations.
• German and English language proficiency required; French is a plus.
• Strong presentation and communication skills, with experience representing insights at high-profile consumer, B2B, and client-facing events.
• Deep expertise in mixed-methodology research, including:
• Qualitative methods (ethnography, focus groups, moderated and AI-moderated interviews, social listening)
• Quantitative methods (survey design, segmentation, brand tracking, statistical analysis)
• Strong understanding of the German media and advertising landscape
• Ability to engage credibly with senior stakeholders across major German brands and media agencies.
• Familiarity with platform analytics, first-party data, and syndicated tools such as GWI, Comscore, Ipsos, and survey research platforms.
• Broad category fluency across key advertiser verticals including CPG, automotive, finance, technology, entertainment, and retail.
• Working knowledge of the competitive platform landscape across EMEA. 
• Strong cultural intuition and curiosity around online behavior, digital communities, and emerging social trends across EMEA markets.
• Comfortable navigating cross-functional priorities and collaborating across multiple internal teams.

Benefits

• Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support
• Family Planning Support
• Gender-Affirming Care
• Mental Health & Coaching Benefits
• 100% employer-funded retirement savings plan
• Risk Benefits
• Flexible Vacation & Paid Volunteer Time Off
• Generous Paid Parental Leave

 

In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews.

During the interview, we will collect the following categories of personal information: Identifiers, Professional and Employment-Related Information, Sensory Information (audio/video recording), and any other categories of personal information you choose to share with us. We will use this information to evaluate your application for employment or an independent contractor role, as applicable.  We will not sell your personal information or disclose it to any third party for their marketing purposes.  We will delete any recording of your interview promptly after making a hiring decision.  For more information about how we will handle your personal information, including our retention of it, please refer to our Candidate Privacy Policy for Potential Employees and Contractors.

Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve.  Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If, due to a disability, you need an accommodation during the interview process, please let your recruiter know.

To apply: https://weworkremotely.com/remote-jobs/reddit-emea-insights-lead-consumer-and-commercial-strategy

Company Description

About AbbVie

AbbVie’s mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on LinkedIn, Facebook, Instagram, X and YouTube.

Job Description

The Associate Director of Market Research & Analytics for Psoriatic [Psoriasis and Psoriatic Arthritis(Derm only)] will design, implement, manage, analyze, and effectively communicate market research and analytics initiatives for the Psoriasis business on behalf of APEX. The individual will derive high-impact learnings from qualitative and quantitative primary and secondary research, behavioral analytics, market and competitive intelligence, and internal stakeholder initiatives, and partner across APEX verticals as well as with Brand partners, Medical partners and external agencies to inform strategic and tactical decision-making. The ability to influence decisions based upon careful and strategic thinking and understanding of the business is critical to success.

KEY RESPONSIBILITIES:

• Act as an intelligence partner focused on providing strategic insights, forming a trusted relationship, and staying abreast of commercial issues and burgeoning trends within the HS space.
• Proactively identify primary research and analytics opportunities to ensure that decision-making is based on the most current, objective and comprehensive insights across HCPs and patients.
• Be conversant with custom research methods, adept at supplier and stakeholder management, and able to independently lead custom research projects that deliver compelling and actionable learnings.
• Perform thought-provoking and sophisticated syntheses of learning across primary research, analytics, and market intelligence sources to develop actionable insights and recommendations that shape strategies and tactics.
• Maintain organizational knowledge of the market, competitive trends, and industry developments and effectively communicate this knowledge to internal stakeholders.
• Design and execute against measurement plans, inclusive of selected operational and performance indicators, to ensure the organization’s understanding of execution, engagement, and impact of HS brand programs and tactics.
• Coordinate and manage monthly program performance assessments (i.e. business reviews) on topics that will make the highest impact on the business.
• Help manage data strategy efforts to ensure accurate and reliable data assets are incorporated within agile analytics capability to enable seamless, codeless, visualization-enabled analytics.
• Leverage innovative, sophisticated analytic models that address critical issues, but also meet key business criteria. Be able to effectively communicate the results of these complex analytic models and influence action to improve brand performance.
• Collaborate cross-functionally to ensure Brand and Market Access intelligence is leveraged appropriately to inform performance expectations.
• Build solid relationships as a team player, while maintaining objectivity and lack of bias to represent the voice of the customer.
• Manage and develop direct reports, identifying opportunities for growth over time. Understand where and how to appropriately expose direct reports to Leadership to both accelerate their career growth and maximize team efficiency across meetings.
• Balance business needs with strategic projects to advance the capabilities of Immunology APEX
• Promote a culture of proactive communication, appreciation of diverse points of view, and recognition to facilitate psychological safety across the team.
• Demonstrate thoughtful confidence in presentation of learnings across all levels of the organization.
• Appropriately manage and collaborate with both onshore and offshore research and analytics suppliers.
• Monitor and manage research and analytics programs within budget and identify opportunities for cost savings where appropriate.
• Ensure all research and analytics activities are conducted in accordance with financial and ethical compliance guidelines.

Qualifications

• BA or BS degree required. Advanced degree (MA, MS, MBA, PhD) preferred.
• 10+ years relevant marketing research and/or analytics experience required.
• Experience in pharmaceutical industry and pharmaceutical data (physician-level prescribing, institutional sales data, payer-prescriber-level data, formulary data, patient-level data, etc.) preferred.
• Analytical reasoning abilities, intellectual curiosity, strong business acumen, superior organizational skills, meticulous attention to detail, and creativity in problem-solving.
• Ability to interact effectively with/present to (verbally and in writing) all levels of the organization.
• Proven experience as an integral member of a high-performing work team.
• Experience with and strong aptitude navigating a heavily matrixed and fast-paced environment.
• Strong leadership skills and the ability to collaborate effectively cross-functionally within the organization and with external agencies.
• Demonstrated project management skills.

Additional Information

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: ​

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future. ​
• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.​
• This job is eligible to participate in our long-term incentive programs.

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company’s sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.​

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community.  Equal Opportunity Employer/Veterans/Disabled.

US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html